Facebook for Business:

Who is this course for?

This course is aimed at small , medium, and large--interested in building brand awareness, improving reputation and credibility, generating sales leads, and growing a loyal base of customers

What does this course cover?

Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account. In the ‘Social Media for Business’ course you’ll have been encouraged to research and investigate the preferred social media platforms used by your target audience, so you should have a good idea at this point if Facebook is one of the right platforms for you.

Using Facebook in your business is about providing an effective means for your customers to interact with you and connect their friends to your business. Recommendation is the most powerful way a potential customer can be connected to a business, particularly when it’s being recommended by a friend.

So if you know that a trusted friend likes a particular brand, you’re much more likely to engage with that brand.

Facebook is essentially a platform designed to facilitate social interaction between people with whom you’ve already established some mutual recognition.

Course Modules

An Introduction to Facebook Setting up a Facebook Brand Page
Administrating your Facebook Brand Page
Adding Content to your Brand Page Custom Applications
Getting People to your Brand Page Facebook Advertising
Getting Website Traffic from Facebook

Course Benefits

Using Facebook in your business is about providing an effective means for your customers to interact with you and connect their friends to your business.

Recommendation is the most powerful way a potential customer can be connected to a business, particularly when it’s being recommended by a friend. So if you know that a trusted friend likes a particular brand, you’re much more likely to engage with that brand.

Course Progression

Beyond this course you may like to consider our eCourses such as SEO for business & Twitter & GDPR

Recommended System Requirements

• Browser: Up to date web browser
• Video: Up to date video drivers
• Memory: 1Gb+ RAM
• Download Speed: Broadband (3Mb+)

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EMBARK TRAINING LIMITED

The Dairy

Copthill Farm Enterprises
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PE9 4TD 

UK

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